A growing labour dispute is unfolding around fast-rising betting company Juicebet, after dozens of workers who were hired for marketing and promotional campaigns accused the firm of withholding their wages, imposing illegal deductions, and enforcing intimidation tactics through restrictive NDAs.
The workers — mainly young people contracted for “market storm activations” around a high-profile celebrity fight campaign — say they were promised clear weekly pay, only to end up with slashed earnings, unpaid balances, and sudden job termination without explanation.
Workers Claim Targets Were Changed Without Notice
According to multiple workers, Juicebet initially offered fixed payments for weekly promotional activities. But shortly after the assignments began, the company allegedly introduced harsh, unrealistic performance targets, including:
-
High daily signup quotas
-
Mandatory minimum client deposits of KSh 3,500
-
Penalties for customer behaviour beyond workers’ control
Those who failed to meet the new benchmarks say their pay was deducted heavily without written notice.
Sample of the System Workers Say They Faced
| Requirement | Condition | Result |
|---|---|---|
| Daily signups | Increased unexpectedly | Immediate salary cut |
| Minimum deposit per client | KSh 3,500 | Punishment if customers refused |
| Weekly pay agreement | Stated in contract | Workers paid a fraction or nothing |
| Job security | Promised | Workers dismissed without warning |
Many claim they went home with a quarter of their promised wages, while others received nothing at all.
One Month, No Pay — While Juicebet Sponsored Events
Workers say that when they demanded payment, the company offered shifting excuses — management was away, payment authorisations were pending, or “the person in charge is unreachable.”
Yet during this time, Juicebet allegedly continued to sponsor events, nightlife activations, and celebrity shows across Nairobi, raising questions about why workers’ wages were delayed.
The contradictions, they say, became harder to ignore:
-
Workers were told to “wait for payment”
-
Payment groups were locked so staff couldn’t ask questions
-
Those who demanded updates were met with hostility or threats
-
Some were warned not to “violate the NDA”
Job Freeze and Blame Game
Workers say their assignments were abruptly suspended months ago. They allege that internal management disputes were used to scapegoat teams on the ground, whose pending wages were left unpaid.
One worker told us:
“How do they say the person who approves salaries is missing, yet the same company is sponsoring events every weekend? When you ask questions, they hide behind the NDA.”
NDAs Used as Threats, Workers Claim
The NDAs signed at the start of the assignment are now reportedly being used to intimidate workers into silence, with many fearing legal consequences if they publicly expose their treatment.
Why the Case Matters
The dispute highlights growing exploitation within Kenya’s gig-based marketing sector:
-
No guaranteed job security
-
No labour protections
-
No enforceable payment timelines
-
No recourse when companies break agreements
For many young people, such marketing gigs are a lifeline in a tight economy — but when companies break promises, they are left debts, humiliation, and zero protection.
Workers are now calling for:
-
Full payment of all pending wages
-
A transparent payment structure
-
Labour oversight within the gig marketing industry